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Get optimistic for 2023!
Short audio exercise inside to help you identify your 2022 successes ...
Dec 19, 2022
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Felicity Cowie
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Get optimistic for 2023!
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May 2022
Tuesday Tip: How to start a press release
Where to begin?
May 31, 2022
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Felicity Cowie
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Tuesday Tip: How to start a press release
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Tuesday Tip: Top 5 Trends to Watch in the Future of Work
Related to media relations, thought leadership and remote communications
May 24, 2022
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Felicity Cowie
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Tuesday Tip: Top 5 Trends to Watch in the Future of Work
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Tuesday Tip: How to win media coverage for zero cost
Okay, yes it's Wednesday but I was holding out to share this ...
May 18, 2022
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Felicity Cowie
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Tuesday Tip: How to win media coverage for zero cost
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Tuesday Tip: Start with your quote
How to write a press release
May 3, 2022
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Felicity Cowie
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Tuesday Tip: Start with your quote
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April 2022
Tip: Describe your business in 50 words
Einstein said, ‘If you can’t explain it simply, you don’t understand it well enough.’
Apr 5, 2022
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Felicity Cowie
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Tip: Describe your business in 50 words
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February 2022
Media relations is not the same as public relations
When you work with journalists your audience isn’t the people you want to reach (your public) but journalists.
Feb 18, 2022
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Felicity Cowie
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Media relations is not the same as public relations
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September 2021
Do journalists always want exclusives?
Have you ever wondered what journalists themselves think about ‘the media’ during the story pitching process?
Sep 24, 2021
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Felicity Cowie
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Do journalists always want exclusives?
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The 3 worst things you can do when pitching a journalist
(All based on true stories)
Sep 21, 2021
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Felicity Cowie
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The 3 worst things you can do when pitching a journalist
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What is the financial cost of media relations?
Many organisations invest £10000s in the wrong skills for the wrong processes to get wrong media coverage.
Sep 3, 2021
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Felicity Cowie
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What is the financial cost of media relations?
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3 ways media relations can benefit your business
The main reason businesses fail to get great headlines is that they don’t really know WHY they want to work with journalists.
Sep 3, 2021
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Felicity Cowie
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3 ways media relations can benefit your business
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How do you start media relations?
Most businesses want to get featured in the media because they can see the benefits of raising their profile.
Sep 3, 2021
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Felicity Cowie
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How do you start media relations?
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